Empowerment

The term empowerment covers a vast landscape of meanings, interpretations, definitions and disciplines ranging from psychology and philosophy to the highly commercialized self-help industry and motivational sciences.

Wikipedia

Empowerment refers to increasing the spiritual, political, social, educational, gender or economic strength of individuals and communities. 

Amnesty

A process through which rights holders develop the necessary skills, knowledge, experience and confidence to know their rights and to influence decisions and processes that affect their rights. 

 

Articles from Amnesty:

Human Rights module one (pdf) 

Links:

http://www.amnesty.org/en/demand-dignity

Nudie Jeans

Empowerment – this difficult word. What does it really mean? Sometimes it is interpreted as emancipation – to reclaim control of your everyday life.

What does it mean to be a free human being? To be responsible for your own life. And at the same time let go and depend on someone else.

I’m listening to Rolf Wikström singing the famous lyrics of Nils Ferlin “Mitt hjärta är ditt….” - “My heart, it is thine… “ I would like to add that my life, it is mine. Let’s live our lives side by side. And seize the day together.


– Maria Erixon Levin, Founder


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Empowerment challenge

During the spring of 2012, we challenged everyone in the world to become a t-shirt print designer. 


Made in a fair way

Read about the whole production chain from spinning, knitting, dyeing, sewing and printing.  


Q&A

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Fit Guide

From tight to loose. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide


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Your jeans go
where you go.
They live your lifestyle.
They get abrasions
and scars.
And they bleed.
Just like you.