#nudiejeans100 in Italy part 1

Two weeks ago we sent 22 people from all over the map to Italy to educate them on food, wine and of course denim. Eight winners from our #nudiejeans100 photo competition, three representatives from Solo Stores Sweden and a bunch of people from Nudie Jeans. This is part of their story. PART ONE Italy was in a …

100% Organic Photo Competition – Winner #8 Pontus Bengtsson

WHO ARE YOU? Pontus Bengtsson, Art Director from Göteborg, Sweden. WHAT'S THE STORY ABOUT YOUR PHOTO? I found out that you would have to include the spread from 100% Organic magazine in any way in a photo. And I wanted to include both the creative and the organic. I knew that the photo in the newspaper pages …

Birthday party at our concept store in Stockholm

Another great denim-year has gone by for our concept store in Stockholm. We celebrated as usual with cold beverages, hotdogs, music from our DJ Jeppe and a great live performance by Oh My! You find all photos from the party here!    

100% Organic Photo Competition – Winner #7 Ryan Bollwerk

  WHO ARE YOU? My name is Ryan Bollwerk. I grew up in Cape Girardeau, a small town in Missouri. When I was 18 I moved to NYC and have been here for the last 13 years! WHAT´S THE STORY ABOUT YOUR PHOTO? I was taking a trip to one of my favorite places in the world...Glacier …

100% Organic Photo Competition – Winner #6 Petter Andersson

WHO ARE YOU? I´m from Kristianstad, Sweden. 31 years old. Store manager for Sandelins in Kristianstad. I have two daughters, Lowa-li & September with my future wife Karoline. I love working, spending time with family and I´m a football nerd with a passion for Manchester United and Helsingborg IF! WHAT´S THE STORY ABOUT YOUR PHOTO? Your key …

100% Organic Photo Competition – Winner #5 Vasko Rakipi

WHO ARE YOU? Vasko Rakipi , 24, from Sweden, lives in Bergen, Norway. Sales Clerk at Carlings. WHAT´S THE STORY ABOUT YOUR PHOTO? We were hangover and had nothing to do, but we had long planned what kind of photo we would take. The winning picture we took that day had a natural and beautiful appearance. Many …

100% ORGANIC PHOTO COMPETITION – WINNER #4 ANDREA KORNY

WHO ARE YOU? My name is Andrea. I’m a 23-year-old Norwegian, working as a store manager at Diesel Store and Nudie Jeans Store in Oslo. WHAT’S THE STORY ABOUT YOUR PHOTO? Last summer my boyfriend took me bungee jumping for my birthday at Rjukan, a little place outside of Oslo. The nature is very untouched and beautiful, …

Winner #3 Michael Stanley

WHO ARE YOU? My name is Michael; I'm a 22-year-old college graduate from Brooklyn, New York, USA. I'm also an independent hip-hop artist/producer going by the name Scarlet Weapon. WHAT´S THE STORY ABOUT YOUR PHOTO? I wanted to have a photograph with a concept behind it, as a picture is worth a thousand words, I wanted these …

Rag rugs made from recycled denim

We love denim. We really, really love denim. If it was up to us - the computer, phone, or tablet you’re reading this in would be in denim. So what we’ve done this time is a rug made of old and worn out Nudie Jeans. The jeans were first cut down to serrated strips which were sewn …

100% Organic Photo Competition – Winner #2 Anthony Wicks

WHO ARE YOU? My name is Anthony, I'm 31 and I'm from Melbourne, Australia. WHAT´S THE STORY ABOUT YOUR PHOTO? The idea came from the song "Surfin' Bird" by The Trashmen. I had made the birds and put them in the frame a little while earlier, so then I just made the speech bubbles and took the …

Nudie Jeans Fit Guide

From tight to regular. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide

Nudie Fit Guide
Nudie Production Guide

Production Guide

We take a great interest in where and how the Nudie Jeans collection is produced. See for yourself in the Production Guide

Latest news

  • Feb 04: 안녕하세요 한국 We're happy to announce that we now ship to South Korea.
  • Feb 03: We are proud to present Lamino by Nudie Jeans: A tribute to sustainable design. nj.io/SEMk
  • Jan 23: Career opportunities! We are hiring in London, Oslo and Stockholm. nj.io/Ir1c
  • Jan 21: Hej Sverige - vi söker folk till Sales Support på vårt huvudkontor i Göteborg. nj.io/V5MY
  • Dec 26: The Sale is on! Heaps of great denim, shirts, sweaters, jackets and tees. Get your favorites now! nj.io/V9Ng
  • Oct 26: Job openings - Nudie Jeans Repair Shop Soho, London. nj.io/lq6x
  • Oct 19: There's still a bit of weekend left! And there's still a few hours left of free shipping shopping. Check out the new arrivals and get free shipping. nj.io/LTv9
  • Sep 18: Stonemasonry; ideal trade for breaking in denim. Check out Grim Tim Stone Mason Replica in you’ll be convinced too. Limited edition of 300 pairs. nj.io/bV04
  • More...

Your jeans go
where you go.
They live your lifestyle.
They get abrasions
and scars.
And they bleed.
Just like you.


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