Category Archives: Wear & Tear

Worn by Per-Johnny

Our good old norwegian friend and colleague Per-Johnny in his well worn-in jeans.

Nudie Jeans = Good Environmental Choice

NUDIE JEANS = GOOD ENVIRONMENTAL CHOICE Nudie Jeans has achieved the Swedish Eco label “Bra Miljöval”/ “Good Environmental Choice” for all our second hand jeans! For us it’s about the reuse of jeans and fabric – cotton fibres last much longer then we normally tend to use or wear them. Customers will therefore get a discount on […]

Breaking in Conny Dry

Take a look at this true blue guy and his worn in Conny Dry Selvage denim jacket. The owners name is Per and he´s a great customer and a good friend of us. It´s a tough one to break in but Per has done a good job! Halfway there! // Mathias

Merry Christmas

Merry Christmas and a happy new year! // Mathias

User Stories: Rickard

REGULAR RALF DRY SELVAGE worn by Rickard for 3,5 years. This is a pair of Regular Ralf from the very first Nudie Jeans collection. I bought them in spring 2001 and I used them a lot for some three and a half years. Now I can't wear them anymore since they eventually started to fall apart. I'm […]

Repairing is caring

Has it come to that time when your jeans starts to tear apart, your beltloop breaks, the right backpockets life’s is hanging on a edge or maybe your crotch is ripped and hell is soon to break loose? Don’t get angry, don’t worry and don’t be sad. See it as a great thing! Your jeans starts to […]

The wear & tear process in three steps

Tuesday, November 29, 2011

Honeycombs in process. // Mathias

Tuesday, November 29, 2011

All dry jeans has enormous potential to be beautiful. Beautiful as your lifestyle. Your everyday life prints it’s marks and leaves a story to tell. That ripped up knee? You got that from when you literally fell in love with your girlfriend and that weird abrasion on your right leg? That’s from spending endless of hours with […]

User Stories: Johan

BIG BENGT DRY SELVAGE worn by Johan for 8 months, washed once. I wore my Big Bengt Dry Red Selvage for about eight months before I finished them off with a motorbike vacation on Swedish island Gotland. I was riding without front fender and spent the nights sleeping under the stars.That together with engine grease and a […]

Fit Guide

From tight to loose. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide

Nudie Fit Guide
Nudie Production Guide

Production Guide

We take a great interest in where and how the Nudie Jeans collection is produced. See for yourself in the Production Guide

Latest news

  • Sep 18: Stonemasonry; ideal trade for breaking in denim. Check out Grim Tim Stone Mason Replica in you’ll be convinced too. Limited edition of 300 pairs. nj.io/bV04
  • Sep 10: Vi söker butikschef & butikssäljare till vår butik i Barkarby! nj.io/GkOL
  • Aug 29: These limited edition jeans taught Mathias pretty much everything he knows about denim. Read his User Story: nj.io/Lw7N
  • Jun 23: It’s Summer Sale Time! All Spring 2014 garments need to go, and are sold at 30% off at the Nudie Jeans Online Shop nj.io/Ftmj
  • Jun 11: The aged, patinated leather gives this bag a beautiful, well-worn look. Get Geronimosson Aged Trunk from the Nudie Jeans Online Shop nj.io/UZXG
  • Jun 06: Melting Butter paid us a visit at the Nudie Jeans Repair Shop in Soho. nj.io/Dhps
  • May 14: Yeah! Our Repair Shop concept won Sustainable Store of the Year award. nj.io/rio7
  • Apr 04: Black Coated denim is back - Thin Finn Back 2 Black. nj.io/PzGp
  • More...

Your jeans go
where you go.
They live your lifestyle.
They get abrasions
and scars.
And they bleed.
Just like you.


Repair Shops