Patterns & cutting

Take a good look at your jeans. Look at all the big and small pieces that are attached to each other with seams. It’s pretty amazing, isn’t it? If you were to unravel every seam, the jeans would fall apart, showing awkward looking pieces of fabric that in some way would resemble a pair of denim.

When you make a pair of jeans from scratch, the approach is pretty straight forward; the edge tells you where the leg pieces go, and the rest is pretty much like puzzling. Of course the size of the jean is relevant as to how much fabric is needed.

Some people claim that the direction of the twill lines is very important when you make a pair of jeans. This is almost true. With rigid denim it doesn’t really matter how the pieces are placed, but when you make a pair of jeans with really stretchy denim, you might get too much stretch, or no stretch at all if you place the pieces wrong.

In production, the drawing of the pieces and the cutting is done automatically. The measurements of each fit is fed into a computer and a machine takes care of the cutting, several layers of fabric at a time. This way we get the most out of the fabric needed to produce a batch of Tube Tom Sang Bleu.

The planet on which we all reside has limited resources. We all know this by now, and it’s really important for companies today to have an eco-organic profile. We do too and to us this is really important. If there is an organic option available, we use it, even though it might cost a bit more.

In fashion, the talk of the town is zero-waste fashion, where garments are made in a way that produces little or no spillage in the production. This is great, but you run the risk of getting futuristic garments more suited for the runway, or space, than everyday life. Since Nudie Jeans is not about fashion, our goal is to create garments that you can actually wear. Timeless pieces of great quality, that will last long and are worth taking care of; clothes that you repair when they need it. But of course we try to minimize spillage when we produce our bits and pieces. Therefore, the spillage from the cutting of our jean production is taken care of by the producer and is recycled into upholstery. Read more about our recycling philosophy.

Fit Guide

From tight to loose. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide

Nudie Fit Guide
Nudie Production Guide

Production Guide

We take a great interest in where and how the Nudie Jeans collection is produced. See for yourself in the Production Guide

Latest news

  • Jun 23: It’s Summer Sale Time! All Spring 2014 garments need to go, and are sold at 30% off at the Nudie Jeans Online Shop nj.io/Ftmj
  • Jun 11: The aged, patinated leather gives this bag a beautiful, well-worn look. Get Geronimosson Aged Trunk from the Nudie Jeans Online Shop nj.io/UZXG
  • Jun 06: Melting Butter paid us a visit at the Nudie Jeans Repair Shop in Soho. nj.io/Dhps
  • May 14: Yeah! Our Repair Shop concept won Sustainable Store of the Year award. nj.io/rio7
  • Apr 04: Black Coated denim is back - Thin Finn Back 2 Black. nj.io/PzGp
  • Mar 20: Guardian Sustainable Business wrote a nice piece on wear, tear & repair. nj.io/2pvM
  • Mar 04: Did you get our latest newsletter about denim jackets, khakis & tees? nj.io/S0R0
  • Feb 20: Our store in Göteborg has been renovated - it's a beauty. Say hi to Nudie Jeans Repair Shop Göteborg. nj.io/aGRj
  • More...

Your jeans go
where you go.
They live your lifestyle.
They get abrasions
and scars.
And they bleed.
Just like you.


Repairs Shops