New arrivalsRestockedJeansDry SelvageSelvage LabKhakisJacketsSweatersShirtsTeesBackboneAccessories

Swedish Stubbornness On Display

Our DIY ethos runs through everything we do, like the orange thread in all our garments. Ever since the beginning we’ve done everything in-house. Sketches, concepts for prints, photo shoots, developing shop fit concepts and campaign material for every new collection. Some might say we’re stubborn, and we really are, but as long as we keep the creative control over what we do within the building, we know that we’re doing at least one right. In this video you get an exclusive look behind the scenes of our headquarters.

Fit Guide

From tight to loose. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide


Production Guide

We take a great interest in where and how the Nudie Jeans collection is produced. See for yourself in the Production Guide


Latest news

  • Jan 10: Thank God It's Friday - onwards & upwards! nj.io/zBcV
  • Jan 04: 13.5 oz - what does that actually mean? Our Denimopedia gives you an easy rundown. nj.io/xQ19
  • Dec 26: The sale just started! 30% discount on FW13 collection. nj.io/nwpX
  • Dec 23: Vi söker folk till huvudkontoret i Göteborg! Supply Chain Admin, Sales Marketing Admin och CSR Manager (vik). nj.io/qgEG
  • More...