Nick Coe: Collector of Stuff, Denim Aficionado, Editor at RawrDenim

Since his younger years, he's been enthralled by a great story and the history of objects. Nick Coe is the founding editor of

Ruedi Karrer: The One and Only “Swiss Jeans Freak”

You say you love denim, but we can assure you that you don't love the bleu de Genes as much a Ruedi does. Follow us inside the head of a real jeans freak.

Sandra Barenfeld: DJ, Music Lover & Head Honcho at the Jakobsbergsgatan Repair Shop

She's running the Nudie Jeans Repair Shop at Jakobsbergsgatan by day, and by night she's on a quest to find the best hip hop and r&b beats in Stockholm.

Daniel Larsson: A connoisseur of the art of living

Daniel Larsson is a true artist. When not creating well-balanced collections, he sees the beauty in everything in. He also has the cure for chapped lips.

In Our Heads: Joakim Levin

What's it like being one of the founders of Nudie Jeans? We sat down with Joakim Levin and talked about doing what you love and organic jazzy drummer guys.

In Our Heads: Joey Kallin

People should never forget about old soul music or Freddie Mercury. Also don't forget to check out our Kids and Babies collection. Meet Joey Kallin.

In our heads: Martin Sandklef

In the 90’s he had long hair and was a singer in a band. Today, Martin Sandklef is our IT Coordinator. We asked him what’s really good at the moment.

Nudie Jeans Fit Guide

From tight to regular. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide

Nudie Fit Guide
Nudie Production Guide

Production Guide

We take a great interest in where and how the Nudie Jeans collection is produced. See for yourself in the Production Guide

Latest news

  • Nov 05: Nudie Jeans Repair Shop Bowery is open for business at 188 Bowery, NYC. Come see us!
  • Oct 10: Nudie Jeans Repair Shop is coming to New York. Are you our new denim specialist?
  • Oct 09: Now in stock - Karl Parka in black and green!
  • Oct 05: We're hiring - denim specialists in Göteborg.
  • Jun 02: Jobba med oss! Vi söker AD-assistent (vik) till huvudkontoret i Göteborg.
  • Mar 18: Get a job! We are hiring in Göteborg and Kungsbacka.
  • Feb 04: 안녕하세요 한국 We're happy to announce that we now ship to South Korea.
  • Feb 03: We are proud to present Lamino by Nudie Jeans: A tribute to sustainable design.
  • More...

Your jeans go
where you go.
They live your lifestyle.
They get abrasions
and scars.
And they bleed.
Just like you.

Nudie Jeans Repair Shops