Have Some Faith, Hope & Love

When travelling to Göteborg this summer you best look the part. We got one kit that’ll take you there.


The Summer 2015 Collection is an homage to the city that made us what we are. The collection is brimful with gems that’ll get you right in tune with maritime environments. Here's another kit that'll make you walk and talk like a Gothenburgian.


18 Oz. Selvage Stories

In November 2014 Dan put his limited edition, 18 oz. Steady Eddies on for the first time, a few weeks ago he soaked them. The result blew us away.


“I’m not new to breaking in denim, but this was my first encounter with heavyweight selvage denim. I’ve worn my 18 oz. selvage Steady Eddies non stop since I first got them in November; working in my studio, power sliding on dance floors and out on different adventures with my buddies.
I just soaked them for the first time and I recognized the fade patterns from previous broken in denim. The way you way you wear your jeans, what you do, becomes as unique as a fingerprint. It’s kinda crazy when you think about it.”


In November last year we released our heaviest selvage option to date. The Steady Eddie 18 oz. Dry Heavy Japan . It's a celebration of the craftsmanship of high quality selvage denim and only 1000 pieces were made. There are still a few left at the Online Shop, so head over before they sell out! We did this together with Kaihara Mills.


Denim Jacket Season is Every Season

We got pre-washed, we got drys, we got pretty much anything you’d look for in a denim jacket.


Just like denim pants, the jean jacket was developed as a sturdy garment for hard working men and women, cowboys and the fortune seekers of the gold rush. Just like the pants, it was later adopted by teenagers who made it dangerously stylish.
The denim jacket has some hundred years to its name, but when looking for a new jean jacket today, we somehow tend to look for a classic cut. And we got them for you.


Perry Dry Selvage
Great denim should live forever, and a dry denim jacket takes a while to break in. Don’t let time scare you off. You should see a dry denim jacket as an investment; if you can’t break it in during your lifetime, pass it on to future generations.


Nudie Jeans Essentials Summer 2015

Yet again we've made really simple for you to relax and just enjoy the season at hand. Visit the Online Shop and find your summer attire.


The recipe for a great summer is keeping it simple at all times. Your favorite pair of jeans , a t-shirt , a shirt with sleeves rolled up and lighter jackets . Head over to the Online Shop and find your Nudie Jeans summer essentials.


Nudie Jeans Raw Hem Boro Tee

This is a story about a t-shirt. It might seem strange, but this is not just any tee, it’s our Raw Hem Boro Tee.


We encourage repairing and caring for your beloved jeans, but also other garments; making them unique and telling your story. In Japan it’s called Boro. It’s an old Japanese traditional way and it’s the pretty much the equivalent of our credo – repairing is caring.


This t-shirt might seem like an ordinary tee, and in many aspects it is. It’s got short sleeves and it’s made with soft, organic cotton jersey. What makes it special though is the all over print. We found a beautiful Boro quilt and turned it into a print, and just like every handmade repair is unique, so is every Boro Tee . The print will vary from one t-shirt to another.

Nudie Jeans Fit Guide

From tight to regular. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide

Nudie Fit Guide
Nudie Production Guide

Production Guide

We take a great interest in where and how the Nudie Jeans collection is produced. See for yourself in the Production Guide

Latest news

  • Mar 18: Get a job! We are hiring in Göteborg and Kungsbacka. nj.io/N1jL
  • Feb 04: 안녕하세요 한국 We're happy to announce that we now ship to South Korea.
  • Feb 03: We are proud to present Lamino by Nudie Jeans: A tribute to sustainable design. nj.io/SEMk
  • Jan 21: Hej Sverige - vi söker folk till Sales Support på vårt huvudkontor i Göteborg. nj.io/V5MY
  • Dec 26: The Sale is on! Heaps of great denim, shirts, sweaters, jackets and tees. Get your favorites now! nj.io/V9Ng
  • Oct 26: Job openings - Nudie Jeans Repair Shop Soho, London. nj.io/lq6x
  • Oct 19: There's still a bit of weekend left! And there's still a few hours left of free shipping shopping. Check out the new arrivals and get free shipping. nj.io/LTv9
  • Sep 18: Stonemasonry; ideal trade for breaking in denim. Check out Grim Tim Stone Mason Replica in you’ll be convinced too. Limited edition of 300 pairs. nj.io/bV04
  • More...

Your jeans go
where you go.
They live your lifestyle.
They get abrasions
and scars.
And they bleed.
Just like you.

Nudie Jeans Repair Shops