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High Kai

Black Used

Most of our black denim is deep blue denim, over-dyed with black....

Everyday Dry Essentials
Collection

Everyday Dry Essentials

A pair of drys and a t-shirt is all it takes to look great – it’s the look of icons. And since it’s the beginning of a new year, it’s time to start that break-in journey. We recommend ...

Perry

Org. Excellent Blue Denim

A great denim jacket is a great conversation. And when you’re wea...

Thin Finn

Tender Blues

All jeans start out dry, believe it or not. This wash is made to ...

Site results (20)

Blog

CCTV Sessions: Lucius

On the 21st of November, Brooklyn’s finest, Lucius, took center stage at the Soho Repair Shop, giving the CCTV Sessions for the shop a great start.

/blog/cctv-sessions-lucius/
Blog

Friday after work 31/5

It´s time for another Friday after work, the best way to start your weekend,or week. See you tomorrow afternoon at our concept stores in Stockholm and Gothenburg.

/blog/friday-after-work-315/
Blog

The map of Göteborg

We have some guests coming in from all over the world this week. As a part of their welcome pack they get a map of Göteborg. All in all there seems to be four places you need to know about. Seems like a good start.

/blog/the-map-of-goteborg/
Blog

Monday, December 24, 2012

Another year has almost come to an end… We want to wish you a merry christmas and a happy new year! It´s been a great year and we can´wait to start the next one with you! Take care of your loved ones and I´ll catch you on the flip side! ...

/blog/31-monday-december-24-2012/
Blog

The Real Peter, not the replica

This is Peter! Yes, he´s got a camel toe. And yes, it´s the man behind the Peter Replica. Peter´s Tight Long John was from the very start a pair of dry! The first wash after 1 year wearing and has been washed about 10 times. The jeans and Peter has ...

/blog/165-tuesday-november-22-2011/
Blog

Wrong guy, wrong place, wrong time...

Meet Jonas. He is a photographer. In fact The Nudie Jeans photographer ever since the start. Don’t get us wrong. He´s a great guy and a great photographer. But it is when he is behind the camera he is doing his magic stuff. As always on our phot shoots we ...

/blog/wrong-guy-wrong-place-wrong-time/
Blog

Wear & Tear - the competition is over

First of all we would like to thank all participants for uploading thousands of pictures. Now it’s time for the jury to read your stories & comments and take a good look at all the pictures. The Wear & Tear gallery will be back up for browsing soon. We are ...

/blog/wear-tear-the-competition-is-over/
Blog

THE GOOD FRUSTRATION

The other day I was invited to one of the best creative agency in Sweden. I took the elevator up to the top floor and the light changed color to purple and a voice start welcoming me into there world, I entered a James bond office with carpets on the ...

/blog/the-good-frustration/
Blog

Friday at last

We have a little treat for everyone in Stockholm this afternoon. Daniel Gilbert and his band will come and play some songs instore At 5 pm at Nudie Jeans Skånegatan 75. Start your weekend with good friends and good music. So leave work early in time to try a few ...

/blog/friday-at-last/
Blog

Sunday, February 12, 2012

My nearly 10 months old Grim Tims Dry Red Selvadge have gone from being a dry stiff pair to a second skin. From being separate entities to a unity, from a white painting to something unique full with life and history. Together have we created a weird relationship. A relationship ...

/blog/128-sunday-february-12-2012/
Blog

Monday, December 5, 2011

This is Katy, our lovely retail manager! Here’s Katy’s old Super Slim Kim’s, purchased 2004 and they were from the very start a dry pair. Katy and her beloved jeans have been through a lot places around the world: Sydney, Kelowna, Barcelona, NY and Gothenburg to name a few. First ...

/blog/159-monday-december-5-2011/
Blog

Sunday, April 1, 2012

The vision of a completely organic collection has always been in our minds and actions since we started Nudie Jeans 2001. We have ambitiously worked to fulfil this vision and have gradually increase the share of organic garments. To make this happen we had to start from scratch, change the ...

/blog/117-sunday-april-1-2012/
Site

100% organic cotton

In 2006 Nudie Jeans announced one of the brand's key future goals: A 100% organic denim collection. Now that goal has finally been reached!The implementation of the idea proved to be a struggle. It forced us to change our approach and the way we work. Most of our denim suppliers ...

/100organic/
Blog

Double Denim - Grim Tim & Conny

Name: Per Do for living: Teacher How old are those bad boys? Been wearing my Grim Tim Dry Orange Selvage for a year and the Conny Dry has been with me since the very first collection of denim jackets. Probably eight years? Any weird spots? No significent weird spots on ...

/blog/75-friday-august-31-2012/
Blog

100% Organic Photo Competition – Winner #8 Pontus Bengtsson

WHO ARE YOU? Pontus Bengtsson, Art Director from Göteborg, Sweden. WHAT'S THE STORY ABOUT YOUR PHOTO? I found out that you would have to include the spread from 100% Organic magazine in any way in a photo. And I wanted to include both the creative and the organic. I knew ...

/blog/100-organic-photo-competition-winner-8-pontus-bengtsson/
Site

Rag rug made of worn out jeans

The rag rug is made from old worn out Nudie Jeans denims. The jeans are cut down to serrated strips which are sewn together and then rolled up on spools. The strips are then woven together by hand on a manual shuttle loom. The weft is made from indigo dyed ...

/recycled-rugs/
Blog

Thursday, October 4, 2012

The 8th of October marks the start of Fair Trade’s largest campaign ever in Sweden. The campaign focuses on how businesses, consumers and every choice matters, with Fairtrade products as tools to participate in the fight against poverty. By increasing sales of Fairtrade-labeled products, we create conditions for farmers and ...

/blog/68-thursday-october-4-2012/
Blog

Alfred Jansen about the authentic index for Nudie Jeans.

Following post is written by Alfred Jansen, may 2011. 11 mei 2011 Authentic Brand profile 2011#01: Nudie Jeans In a new series, I will be looking at brands, companies, people, works of art or whatever. I want to learn about authenticity by visiting, using, talking and experiencing the brand, the ...

/blog/alfred-jansen-about-the-authentic-index-for-nudie-jeans/
Blog

Ten years anniversary party but no time to party... yet

Ten is the paradigm of creation. A decade contains all numbers and so all things and all possibilities. Ten is the number of a completed journey and the return. The perfect Ten is also the start of something new. We started Nudie Jeans 10 years ago. There are so many ...

/blog/ten-years-anniversary-but-no-time-to-partyyet/
Blog

100% Organic Photo Competition – Winner #2 Anthony Wicks

WHO ARE YOU? My name is Anthony, I'm 31 and I'm from Melbourne, Australia. WHAT´S THE STORY ABOUT YOUR PHOTO? The idea came from the song "Surfin' Bird" by The Trashmen. I had made the birds and put them in the frame a little while earlier, so then I just ...

/blog/100-organic-photo-competition-winner-2-anthony-wicks/

Nudie Jeans Fit Guide

From tight to regular. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide

Nudie Fit Guide
Nudie Production Guide

Production Guide

We take a great interest in where and how the Nudie Jeans collection is produced. See for yourself in the Production Guide

Latest news

  • Mar 18: Get a job! We are hiring in Göteborg and Kungsbacka. nj.io/N1jL
  • Feb 04: 안녕하세요 한국 We're happy to announce that we now ship to South Korea.
  • Feb 03: We are proud to present Lamino by Nudie Jeans: A tribute to sustainable design. nj.io/SEMk
  • Jan 21: Hej Sverige - vi söker folk till Sales Support på vårt huvudkontor i Göteborg. nj.io/V5MY
  • Dec 26: The Sale is on! Heaps of great denim, shirts, sweaters, jackets and tees. Get your favorites now! nj.io/V9Ng
  • Oct 26: Job openings - Nudie Jeans Repair Shop Soho, London. nj.io/lq6x
  • Oct 19: There's still a bit of weekend left! And there's still a few hours left of free shipping shopping. Check out the new arrivals and get free shipping. nj.io/LTv9
  • Sep 18: Stonemasonry; ideal trade for breaking in denim. Check out Grim Tim Stone Mason Replica in you’ll be convinced too. Limited edition of 300 pairs. nj.io/bV04
  • More...

Your jeans go
where you go.
They live your lifestyle.
They get abrasions
and scars.
And they bleed.
Just like you.


Nudie Jeans Repair Shops