Re-use is now online!

It is today, 16th April 2018 that we launch Re-use online, for the first time ever. This means you now have the opportunity to shop one-of-a-kind denims (for a limited time only) here on nudiejeans.com. To shop the Re-use selection you can follow this link. Those who have experienced a Nudie Jeans Repair Shop will have noticed reuse denim ...

Re-use news

We wanted to give you a heads up on a special project that we’ve been working on. Nudie Jeans always seeks the most sustainable solution. Reusing saves even more resources than a recycling process. Today, Nudie Jeans sells reused denim from our Re-use program in Repair Shops all around the world with the supply of ...

We care a lot.

Last year, we were happy to join the Global Fashion Agenda and its commitment to accelerate a transition to a more circular fashion industry. By setting up goals, brands joining the commitment will work towards a more circular fashion model. We believe in pushing the textile industry towards circularity and sustainability. Whilst doing so we need to ...

Watch: Sarah Klang (CCTV by Nudie Jeans)

WE HAVE RELAUNCHED CCTV BY NUDIE JEANS AND SARAH KLANG WAS OUR FIRST GUEST. Session: Sarah Klang Date: SUN 11/2 19:00 (CET) Venue: Nudie Jeans HQ So, who opens the doors to their head office on a Sunday evening? We do. Well, we had many good reasons to do so this particular Sunday as we ...

CCTV 2.0 PREMIERE: Sarah Klang

On Sunday 11th February you get the opportunity to witness a unique and exclusive live music experience with Sweden’s new star, Sarah Klang. The session will be recorded live before an intimate audience and broadcasted direct from the Nudie Jeans headquarters based in Gothenburg. What is great about our CCTV platform is that you can watch it ...

Nudie Jeans Amsterdam: The 9 Streets

WELCOME TO THE LATEST NUDIE JEANS REPAIR SHOP – IN THE HEART OF AMSTERDAM. Rumour has it that we’ve sold close to a million pairs of our jeans in the Netherlands. This is a mind blowing number but Amsterdam being the denim mecca that it is, it kind of makes sense. It also leads us ...

Year Of The Dog

We have released a limited edition capsule collection ‘Year Of The Dog’. 2018 is a Year of the Dog. In Chinese astrology, each year is related to a Chinese zodiac animal according to the 12-year cycle. 2018 is an Earth Dog Year. The Chinese New Year in 2018 is on Friday, the 16th of February and ...

Nudie Jeans x Göteborg Film Festival

We have been working on some secret projects and this is one of them. Göteborg Film Festival is the leading film festival in Scandinavia, it started in 1979 and each year the festival attracts more than 160,000 visitors. We created a festival collection that was launched under a moody autumn sky at our Vallgatan flagship in Gothenburg. We all ...

You Decide How Far They Go

It all starts with a pair of drys – there is a process involved and you decide how far they go. That very process is a journey. No matter what your jeans looked like when you bought them, they all started out as a pair of dry denim. Those pre-washed and pre-distressed favourites of ...

New Fit: Tight Terry

Tight Terry is the latest Nudie Jeans fit. A tight Anti Fit power stretch denim offering comfort that has the same ability to develop wear and tear as rigid denim. With a tilted waist, tight leg, zip fly and narrow leg opening Tight Terry is available in 6 styles. Shop Tight Terry

Nudie Jeans by Pronto Grand Opening

Last week was the grand opening of Nudie Jeans by Pronto in Bangkok! Music, drinks, food, custom Nudies and good times. We wanted to take a moment to share some images from the opening night and to thank you all for coming through. You can follow Nudie Jeans by Pronto on Facebook and Instagram and if you ...

Paddington Repair Shop is back!

PADDINGTON HAS RE-OPENED WITH A NEW FIT There are plenty of great reasons to stop by any Nudie location at the moment, with the change of season upon us – but now you have one very good excuse to drop in on the Sydney crew in Paddington. We have opened our doors again with a ...