“When you throw a piece of clothing away it’s not only the actual garment that you discard, a significant amount of water and energy is lost as well.”
In April we launched Re-use online for the first time ever. Re-use was previously only available in Nudie Jeans Repair Shops and our goal to be the most sustainable (denim) brand in the world the launch of the our reuse program online was a natural step for us.
Today drop 2 of Re-use is live here.
If you would like to learn more about the Nudie Jeans Re-use program we highly recommend you read more here.