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Story

Nudie Jeans kicked off in Gothenburg in 2001, fueled by a love for dry denim, punk music, and snus. From day one, founders Maria Erixon Levin and Joakim Levin built Nudie Jeans on strong values, with sustainability and human rights at the core. Beyond fair wages, organic cotton, and transparency, they wanted to create a community that cares. Nudie Jeans began repairing jeans as early as 2007 because each pair is meant to be “forever jeans”—the kind you repair, not replace. Today, Nudie Jeans Repair Shops are places to get your jeans fixed (for free), resold, or donated to Nudie Jeans’ recycling program—all to create vintage, not garbage.

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Re-use Gold

10

Re-use Gold are the most rare and beautiful examples of Create Tomorrow's Vintage in practice.

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  • Members only
    Re-use Gold #1
    Re-use Gold #1
    Re-use Gold #1
    Re-use Gold #1
    Re-use Gold #1
    Re-use Gold #1
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    Re-use Gold #1
    Re-use Gold #1
    Re-use Gold #1
    Re-use Gold #1
    Re-use Gold #1

    Re-use Gold #1

    4 500 NOK

    Grim Tim from 2012. Started out as dry. Made from Japanese selvage denim (Kaihara). Worn for about 5 years, and washed 5–7 times. Size W31 L32.
  • Members only
    Re-use Gold #2
    Re-use Gold #2
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    Re-use Gold #2
    Re-use Gold #2

    Re-use Gold #2

    3 800 NOK

    Fearless Freddie from 2017. Started out as dry. Made from Japanese selvage denim (Kaihara). Worn for about 3 years, and washed 3–5 times. Size W30 L30.
  • Members only
    Re-use Gold #3
    Re-use Gold #3
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    Re-use Gold #3
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    Re-use Gold #3

    Re-use Gold #3

    3 800 NOK

    Average Joe from 2011. Started out as dry. Made from Japanese selvage denim (Kaihara). Worn for about 3 years, and washed 5–7 times. Size W33 L30.
  • Members only
    Re-use Gold #4
    Re-use Gold #4
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    Re-use Gold #4

    Re-use Gold #4

    3 800 NOK

    Grim Tim from 2012. Started out as dry. Made from Japanese selvage denim (Kaihara). Worn for about 3 years, and washed 7–10 times. Size W30 L32.
  • Members only
    Re-use Gold #5
    Re-use Gold #5
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    Re-use Gold #5

    Re-use Gold #5

    4 500 NOK

    Average Joe from 2009. Started out as dry. Made from Japanese selvage denim (Kaihara). Worn for about 5 years, and washed 10–15 times. Size W32 L32.
  • Members only
    Re-use Gold #6
    Re-use Gold #6
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    Re-use Gold #6
    Re-use Gold #6
    Re-use Gold #6
    Re-use Gold #6

    Re-use Gold #6

    3 300 NOK

    Steady Eddie from 2014. Started out as dry. Made from Japanese selvage denim (Kaihara). Worn for about 3 years, and washed 3 times. Size W32 L36.
  • Members only
    Re-use Gold #7
    Re-use Gold #7
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    Re-use Gold #7
    Re-use Gold #7
    Re-use Gold #7
    Re-use Gold #7
    Re-use Gold #7
    Re-use Gold #7
    Re-use Gold #7

    Re-use Gold #7

    3 300 NOK

    Grim Tim from 2020. Started out as dry. Made from Japanese selvage denim (Kaihara). Worn for about 2 years, and washed 2 times. Size W32 L30.
  • Members only
    Re-use Gold #8
    Re-use Gold #8
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    Re-use Gold #8
    Re-use Gold #8
    Re-use Gold #8
    Re-use Gold #8
    Re-use Gold #8
    Re-use Gold #8
    Re-use Gold #8
    Re-use Gold #8

    Re-use Gold #8

    3 300 NOK

    Grim Tim from 2015. Started out as dry. Made from Japanese selvage denim (Kaihara). Worn for about 3 years, and washed 3 times. Size W30 L34.
  • Members only
    Re-use Gold #9
    Re-use Gold #9
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    Re-use Gold #9
    Re-use Gold #9
    Re-use Gold #9
    Re-use Gold #9
    Re-use Gold #9

    Re-use Gold #9

    4 500 NOK

    Tuff Tony from 2022. Started out as dry. Made from 17 oz. Japanese selvage denim. Worn for about 1.5 years, and washed 2 times. Size W34 L30.
  • Members only
    Re-use Gold #10
    Re-use Gold #10
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    Re-use Gold #10
    Re-use Gold #10
    Re-use Gold #10
    Re-use Gold #10
    Re-use Gold #10
    Re-use Gold #10
    Re-use Gold #10

    Re-use Gold #10

    3 800 NOK

    Steady Eddie from 2014. Started out as dry. Made from Japanese selvage denim (Kaihara). Worn for about 5 years, and washed 5–7 times. Size W31 L32.