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When did the Repair program started?

It´s hard to say exactly when the Repair program started. At first, we only had hemming machines in our stores, to shorten customers jeans inhouse. The creativity of the retail staff reached beyond that, and over time they started to make their own repairs on jeans they wanted to save prolong the life of. Somewhere among those first repairs the seed was sown, and step by step this developed into what today is the Nudie Jeans Repair Program today.