Something for everyone...

Age is nothing but a number, and great denim should be enjoyed by both young and old. Just like pick n' mix candy.

Remember to Kiss the Cook!

When flippin’ a hamburger, he does it with meticulous swagger. Now you can too. The selvage denim apron is back. Never forget to kiss the cook.

The Making of a Canadian Tuxedo

What becomes of your jeans when you wear them every day? We’re embarking on a break-in journey, following two craftsmen in their everyday life for a year.

Black denim: wearing, washing and the pop cultural aspect

Black denim is a mindset. The effect black jeans have had on popular culture is undeniable. But how do you take care of them? We might have some answers.

User Stories: Martin Sandklef

Everyday wear and tear will eventually show. That's the case with this pair of High Kai Dry Recycle Navy. Martin did a great job breaking in and repairing.

Lamino by Nudie Jeans: A tribute to sustainable design

To celebrate the 70th anniversary of Swedish furniture producer Swedese, we were asked to do an interpretation of their classic. Lamino by Nudie Jeans

Nudie Jeans presents yet another lunch Break

Yes, we do denim. But to endure and keep bringing great denim to the masses, we take a break, devour some grub and enjoy the company of our co-workers.

BLODARNAS KNIVHUS - EPISODE 9: TOWARDS THE OTHER SIDE OF THE ATLANTIC OCEAN

Our friends are at it again! This time one of the adventurers sets sails for America. To keep him warm on the journey you find Ben, our knitted sweater.

Repairing is caring

Alexander's Thin Finn Dry Ecru Embo has been worn for 3 years and repaired several times at our Vallgatan Repair Shop in Göteborg. These are a true gem.

Words of wisdom

Luxury is to go to work in a pair of jeans and a t-shirt. #nudiejeans

Nudie Jeans Fit Guide

From tight to regular. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide

Nudie Fit Guide
Nudie Production Guide

Production Guide

We take a great interest in where and how the Nudie Jeans collection is produced. See for yourself in the Production Guide

Latest news

  • Jul 27: The sale is over but we’re feeling generous, so we’re offering free shipping until July 31st.
  • Jun 02: Jobba med oss! Vi söker AD-assistent (vik) till huvudkontoret i Göteborg. nj.io/o76C
  • Mar 18: Get a job! We are hiring in Göteborg and Kungsbacka. nj.io/N1jL
  • Feb 04: 안녕하세요 한국 We're happy to announce that we now ship to South Korea.
  • Feb 03: We are proud to present Lamino by Nudie Jeans: A tribute to sustainable design. nj.io/SEMk
  • Jan 21: Hej Sverige - vi söker folk till Sales Support på vårt huvudkontor i Göteborg. nj.io/V5MY
  • Dec 26: The Sale is on! Heaps of great denim, shirts, sweaters, jackets and tees. Get your favorites now! nj.io/V9Ng
  • Oct 26: Job openings - Nudie Jeans Repair Shop Soho, London. nj.io/lq6x
  • More...

Your jeans go
where you go.
They live your lifestyle.
They get abrasions
and scars.
And they bleed.
Just like you.


Nudie Jeans Repair Shops