Blodarnas Knivhus episode 6: Brothers in Thailand part 4

We got yet another jiffy bag from Blodarnas Knivhus in Thailand. This time the padded envelope contained a VHS tape and another postcard. We had some trouble finding a VHS player, but when we did, we were taken aback by the contents of the tape. Enjoy!

 

Blodarnas Knivhus Episode 6: Brothers in Thailand part 3

Blodarnas Knivhus continue their adventurous journey. As they hit Bangkok, they teamed up with our friends at Pronto Denim for a workshop, teaching their fans the fine art of painting jackets and jeans.

CCTV Sessions: Little Dragon Live at Skånegatan

We love it when our friends become successful! Last Sunday, Little Dragon performed at Coachella, and on Sunday they will do it again. Five years ago, they performed live at our Repair Shop at Skånegatan i Stockholm.

Blodarnas Knivhus Episode 6: Brothers in Thailand part 2

Last week, Blodarnas Knivhus went chasing waterfalls and experienced the heat of the country. This week, they use force to get rid of the same heat. Who wears short shorts? 

Patterns & cutting

Take a good look at your jeans. Look at all the big and small pieces that are attached to each other with seams. It’s pretty amazing, isn’t it? If you were to unravel every seam, the jeans would fall apart, showing awkward looking pieces of fabric that in some way would resemble a pair of denim.

When you make a pair of jeans from scratch, the approach is pretty straight forward; the edge tells you where the leg pieces go, and the rest is pretty much like puzzling. Of course the size of the jean is relevant as to how much fabric is needed.

Some people claim that the direction of the twill lines is very important when you make a pair of jeans. This is almost true. With rigid denim it doesn’t really matter how the pieces are placed, but when you make a pair of jeans with really stretchy denim, you might get too much stretch, or no stretch at all if you place the pieces wrong.

In production, the drawing of the pieces and the cutting is done automatically. The measurements of each fit is fed into a computer and a machine takes care of the cutting, several layers of fabric at a time. This way we get the most out of the fabric needed to produce a batch of Tube Tom Sang Bleu.

The planet on which we all reside has limited resources. We all know this by now, and it’s really important for companies today to have an eco-organic profile. We do too and to us this is really important. If there is an organic option available, we use it, even though it might cost a bit more.

In fashion, the talk of the town is zero-waste fashion, where garments are made in a way that produces little or no spillage in the production. This is great, but you run the risk of getting futuristic garments more suited for the runway, or space, than everyday life. Since Nudie Jeans is not about fashion, our goal is to create garments that you can actually wear. Timeless pieces of great quality, that will last long and are worth taking care of; clothes that you repair when they need it. But of course we try to minimize spillage when we produce our bits and pieces. Therefore, the spillage from the cutting of our jean production is taken care of by the producer and is recycled into upholstery. Read more about our recycling philosophy.

BLODARNAS KNIVHUS - EPISODE 6: BROTHERS IN THAILAND part 1

We hadn’t heard from them in quite a long time, but just the other day we got a jiffy bag posted from Thailand. The padded envelope contained a postcard and a floppy disk. They seem to be having a great time and making a lot of friends.

User Stories: Melker

SHARP BENGT WORN by MELKER for 1 YEAR and 4 MONTHS:

“I got this pair of Sharp Bengts just before the summer. I wore them every day until the end of the summer the following year. They have been through rain and shine with festivals, fishing trips, at work and everyday life. The hole in the coin pocket is from my earplugs. Being the father of a little guy has taken its toll on the knees, especially the left one. I got some white paint on them while painting my flat. I still haven't washed them, just turned them inside out and hung them outside. I will try to repair the turn-up rips before washing them, but I think the crotch will have to wait until after that first wash.”

Every pair of Nudie Jeans denim comes with free repairs for as long as the jeans are repairable. This can be done either by us at our Repair Shops, or by you! For those of you living too far away from the Repair Shops, we offer a free Repair Kit. The kit contains all you need to perform repairs on your beloved denim. This is a way to bond even more with you jeans; also, it’s great fun.

Welcome to Nudie Jeans Repair Shop JKBG, Stockholm

At 1100 hours, Sweden time, we gently opened the door to our new Repair Shop at Jakobsbergsgatan 11 in Stockholm. This is our second Repair Shop in our fair capital and we are really happy to be up and running.

The interior looks great, we got green walls and a brass wall. We also have the first ever dry selvage floor in the history of the world. It will of course break in beautifully. And who knows, this floor might become incarnated as jeans in the future?

Like always we offer free repairs on all Nudie Jeans denim in need of a little TLC, and our full range of jeans, shirts, jackets and accessories. 

Our credo: the sustainable jean

About a week ago we got word that the Guardian’s Sustainable Fashion blog had a feature on “A Swedish denim label wants to change the way we wear our jeans”. The article sheds light on the building blocks that is our Eco Cycle philosophy: Break in, Repair, Reuse and Reduce. To us this is natural and we sometimes forget to tell people about the work we put in. It’s a really good read about how the environmental aspect of what we do has always been a central part of the brand, where it all started and where we are today.

Not only were we flattered by this article, we also got a lot of great feedback from it.

Rolling out the blue carpet

With Repair Shops set up in major cities like Göteborg, London, Los Angeles, Sydney and Osaka, we are now opening up yet another shop in Stockholm. This time at Jakobsbergsgatan, in the borough of Östermalm.

Although small in size, we offer our full range of denim and of course and our praised repair service. Customers will get advice from knowledgeable staff and to tie it all together with our Eco Cycle philosophy, the possibility to hand in worn in Nudie jeans and get a 20% off on a new pair. The worn in denim is later repaired, washed and sold as one-off, second hand pieces.

The Repair Shop also features the world's first ever, dry selvage floor. It will of course break in beautifully.

Fit Guide

From tight to loose. Here are the Nudie Jeans fits. Spin them around and compare look and measurements. Visit Fit Guide

Nudie Fit Guide
Nudie Production Guide

Production Guide

We take a great interest in where and how the Nudie Jeans collection is produced. See for yourself in the Production Guide

Latest news

  • Sep 10: Vi söker butikschef & butikssäljare till vår butik i Barkarby! nj.io/GkOL
  • Aug 29: These limited edition jeans taught Mathias pretty much everything he knows about denim. Read his User Story: nj.io/Lw7N
  • Jun 23: It’s Summer Sale Time! All Spring 2014 garments need to go, and are sold at 30% off at the Nudie Jeans Online Shop nj.io/Ftmj
  • Jun 11: The aged, patinated leather gives this bag a beautiful, well-worn look. Get Geronimosson Aged Trunk from the Nudie Jeans Online Shop nj.io/UZXG
  • Jun 06: Melting Butter paid us a visit at the Nudie Jeans Repair Shop in Soho. nj.io/Dhps
  • May 14: Yeah! Our Repair Shop concept won Sustainable Store of the Year award. nj.io/rio7
  • Apr 04: Black Coated denim is back - Thin Finn Back 2 Black. nj.io/PzGp
  • Mar 20: Guardian Sustainable Business wrote a nice piece on wear, tear & repair. nj.io/2pvM
  • More...

Your jeans go
where you go.
They live your lifestyle.
They get abrasions
and scars.
And they bleed.
Just like you.


Repair Shops