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Nudie Jeans Winter 21 is a tribute to the accidental art happening when craftsmanship and wearing the product interplay.

Straight from the birthplace of Japanese denim, Okayama – here's Tuff Tony Ten-Pin Selvage.

A declaration of love for the ever-evolving soul of denim. We explore what made us fall in love with denim in the first place – the blue, the black, and all the shades and hues in-between, like rainbows. Jeans and jackets, crafted from the finest Japanese selvage denim.

This collection is an aesthetic exploration of Nudie Jeans and our influences over the past 20 years.

Every pair of Nudie Jeans comes with a
promise of free repairs. No matter when
or where you got them.