Everblack – Denim that doesn’t fade

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Everblack – Denim that doesn’t fade

Normally when you dye a fabric, the pigment cannot completely be fixated onto the yarn and fibers. You will end up with excess dye that remains unfixed on the surface. Eventually, it will tear off as you wear and wash your garment.

In the EVERBLACK case, the method and type of dyestuff differ from the standard formula. It provides a stronger fixation resulting in great color fastness properties. It also minimizes excess dye and stabilizes the little that remains. This means the EVERBLACK jeans will keep its pitch-black tone for 40 (or more) home washings.

The dyeing process is made according to OEKO-TEX standards.

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Re-use Kaihara Selvage
The Nudie Jeans Guide to Selvage Denim

To claim that we love selvage denim would be quite an understatement. Calling it love wouldn't be fair because it's too important for us to call it just that.

Deadstock

Revived from the past, these jeans are crafted from deadstock fabrics. Each pair is a patchwork of history, reinvented to create a modern fit with a vintage soul.