New Repair Shop in Shoreditch, London & Nudie Night: Live music in Shoreditch!

On April 2nd, we opened our doors to our new store in Shoreditch on 9 Club Row. This calls for celebrations on April 24th! So, get ready for an unforgettable night as we bring the party to Shoreditch!

At Nudie Jeans, music has always been more than just a soundtrack—it’s in our DNA. Our co-founder and CEO, Joakim Levin, started out as a drummer in a punk-rock band, so as you can imagine, music has shaped who we are and where we find inspiration. From the indie dive bars of Gothenburg to the backrooms of London’s best venues, we’ve always believed that great denim and great music go hand in hand. Just like a well-worn pair of jeans, music carries stories, emotions, and raw authenticity—things we value deeply in everything we do.

We’ve always championed the independent spirit, backing artists who break boundaries and create something real. That’s why we’re bringing Nudie Night to The Old Blue Last, one of London’s most legendary live music venues. This isn’t just another party—it’s about giving a platform to emerging talent, shining a light on unsigned acts, and celebrating the creative culture that fuels our brand. But first we’re kicking things off with a pre-party at the brand-new Nudie Jeans Repair Shop on Club Row, featuring an intimate live set from Tom Speight, who’ll be announcing his new album, Perfect Strangers. Expect cold beers, great vibes, and Joaz Dub spinning tunes to set the mood.

📍 Pre-Party @ Nudie Jeans Repair Shop (6-8PM)
🎤 Live: Tom Speight
One of the UK’s most heartfelt singer-songwriters, Tom Speight crafts intimate, uplifting folk-pop, blending raw emotion with irresistible melodies. With millions of streams and BBC Radio support, he’s back to announce his latest album, Perfect Strangers.

🎧 Joaz Dub
Joaz Dub has played at some of London’s most respected venues, delivering a carefully curated blend of dub, reggae, and genre-blending grooves, and will be setting the perfect vibe while you sip on free beers and get hyped for the night ahead.

📍 Opening Party @ The Old Blue Last (from 8PM)
Then, we take the energy over to The Old Blue Last for the official Nudie Night Opening Party. Doors open at 8pm, and we’ve lined up an eclectic mix of unsigned talent, a special secret guest, and a headline set that will leave you wanting more. Get ready for a musical rollercoaster people! Expect big sounds, voices to move your core, high energy, and a late-night DJ set from Goat Girl to keep the party going.

Oh, and did we mention? Entry is FREE.

🎤 Unsigned Talent: Another Day
Hailing from London, Another Day are a fresh face in the indie-rock scene, blending shoegaze textures with punk energy and big choruses. If you're into emotionally charged lyrics wrapped in raw, melodic noise—this is the one to catch. Their recent singles have been gaining serious traction on Spotify, and they’re just getting started.
--- > Listen here <----

🎤 Secret Guest
We’re keeping this one under wraps a little longer... but let’s just say you’ll want to be front row when they hit the stage.

🎤 Headliner: Pastel
Rising from Manchester’s rich musical soil, Pastel are a Britpop revival with a psych-rock twist. Signed to Creation23, their wall-of-sound guitars, anthemic hooks, and cool-as-you-like attitude have drawn comparisons to The Verve and early Oasis. With sold-out shows and a growing cult following, they’re one of the UK’s most exciting new bands—and the perfect way to close out the night.


🎧 Goat Girl (DJ Set)
Post-punk disruptors turned late-night selectors—Goat Girl take to the decks with a mix of left-field bangers, underground classics, and weirdo gems. Expect the unexpected.