The World of Nudie Jeans

Nudie Jeans by Pronto Grand Opening

Last week was the grand opening of Nudie Jeans by Pronto in Bangkok! Music, drinks, food, custom Nudies and good times. We wanted to take a moment to share some images from the opening night and to thank you all for coming through. You can follow Nudie Jeans by Pronto on Facebook and Instagram and if you ...

Paddington Repair Shop is back!

PADDINGTON HAS RE-OPENED WITH A NEW FIT There are plenty of great reasons to stop by any Nudie location at the moment, with the change of season upon us – but now you have one very good excuse to drop in on the Sydney crew in Paddington. We have opened our doors again with a ...

Ay, captain! I broke me denim in on the high seas.

Love is a jack of many trades. On his resumé you’ll find titles such as filmmaker, substitute teacher, biker, and sailor. Lately he’s back at the university, studying to become an artist. These Steady Eddies have been worn for two years, and has been washed a few times. Years of hard work pays off, but you know, every ...

It all starts with a pair of drys

For some people, breaking in jeans is a sport. And for all of us, it’s definitely a challenge. Breaking in a pair of dry jeans is a journey lasting six months. The outcome depends on how you travel. Sitting around in the office won’t grace the denim as much as if used while repairing motorcycles. ...

New Fit: Tilted Tor

Please welcome Tilted Tor! This is our new anti-fit with a slim tapered leg. The waist is slightly tilted with a high back rise and a normal front. So if you are looking for something new with a narrow leg opening , Tilted Tor is the one for you.

The Bowery Repair Shop Is Open!

The wait is over New York City! On Thursday, November 5th at 11 am, we opened up the doors to the Bowery Repair Shop. All the hard work the guys put in was definitely worth it. The Repair Shop is located on 188 Bowery and offers our most recent collection, plus free repairs on all ...

Pronto Denim Carnival 2015

The Pronto Denim Carnival 2015 was a great success – it always is. Denim tuk-tuk, old and new friends, well-worn denim and the release of the limited edition Arnuphap Replica. We’d like to thank everyone who came and visited us and we’ll see you again next year! Should you be interested in buying the replica, it’s ...


  Over the course of the past 6 months we’ve seen Steven break in his Dry Selvage Steady Eddies in a spectacular way. An unfortunate turn of events made it impossible for Steven to follow through with his 12 Month Break-In Journey. However we’re glad that we got 6 months of great wear and tear, ...

Getting Extra Fresh the Paddington Way

This weekend our Paddington Repair Shop and Axis Hair Face Body treated the good folks of Sydney to fresh cuts and refreshments while shopping for new denim. Kayla from the neighbor hair and beauty salon spruced up the customers’ tops as the Paddington denim wizards made sure everyone got expert help getting new bottoms. A ...

Happy Birthday to the Skånegatan Repair Shop

Last Wednesday we celebrated the 8th birthday of our Skånegatan Repair Shop. There were friends and family,music, food and beverage – fun times for everyone. Check out the photos and begin looking forward to all tomorrows parties, because more Repair Shops keep popping up around the world. And hopefully there will be one in your ...

Welcome to Shoreditch

If you sell a lot of cars you’re gonna need a lot of service stations. Three weeks ago we opened up the doors to our brand new Repair Shop in London. This, our second Repair Shop in London, is located on Redchurch Street in Shoreditch. Like the other shops, we offer the full Nudie Jeans experience ...


Yesterday, the launch of our brand new fit, Lean Dean, was made official by our team in Australian. There was music by Mariachi El Bronx, free tattoos, friends and family, and of course the cause for celebration; a new, Nudie Jeans slim fit! Peep the photos and wish that you’d been there!

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100% organic cotton denim
Social responsibility
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Offering free repair service
Reselling second hand products
Recycling worn out products
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