Last month we introduced our new playlist platform and without wasting any time at all, we’re back for more! Don’t miss playlist #2 curated by our favourite Finnish artists and producer Jaakko Eino Kalevi. Jaakko has put together a playlist exclusively for Nudie Jeans and neatly packaged rare Scandinavian funk, 80’s disco, some big synths and ...

Whilst browsing the archives of early Nudie Jeans gems we simultaneously had an eye on the vivid history of sportswear. This dual vision spawned a perfect sharp image which came to be the Colors capsule. Colors is available at all Repair Shops, selected retailers and nudiejeans.com DISCOVER COLORS

The Colors capsule collection will be available at all Nudie Jeans Repair Shops, selected retailers and nudiejeans.com Wed 20th March 00:01 (CET). You can preview our the new capsule, Colors here.

Steady Eddie II (a.k.a. “the second”) has more room for the seat and thighs – making it optimal for people with a little more need in these areas. It tapers down considerably at the leg opening, giving Steady Eddie II its classic tapered silhouette. It’s also possible to size up for the regular and classic feel. SHOP ...

January can be a pretty tough month for those of us who are Scandinavian based. I mean, have you ever been to Sweden in January? The person writing these words is from Australia, so bare that in mind here: the days are extremely short (dark), there’s a subzero average temperature, the sun so shy it seems like it’s ...

We still follow the same agenda that we had in the beginning; producing our garments in the most sustainable and fair way possible. And back then, exactly as today, it all started with a pair of drys. This is the the pair of jeans that kicked the whole thing off for us. The Japanese Kaihara ...

Our long loved slim fit that’s been with us almost since we started, is here to stay. Welcome back Thin Finn. Thin Finn has a mid waist, zip fly and a slim fit from the hip down to the ankle. It has an extra low back yoke, making the back pockets fit lower as well. ...

Introducing the official Nudie Jeans Spotify channel. It’s no secret that music is in the DNA of Nudie Jeans, so the fact that we’re here to announce our official Spotify channel will not come as a surprise to you. Also, we love playlists! Kurt Vile and his Violator’s were in Gothenburg recently, right on the back ...

Khruangbin are on their way back to Gothenburg so we thought it was perfect timing to share this special moment we had with the band in 2018. We befriended the globetrotting Khruangbin upon their first visit to Sweden early 2018. After we had been following the bands story closely since the first EP’s and having their records ...

We recently received the Sustainable Fashion Award 2018. Evaluated in these four criteria: innovation, design, technical quality, and sustainability. Guess what? We won! Last year was a year full of activities for us as we begun communicating our sustainability work more, we launched Re-use online (Drop 5 released this week), we started the Mobile Repair Tour, we announced ...

New year, new Re-use drop. Today we unveil the 5th Re-use drop. This time we give you a sneak peak and the drop features one of a kind jeans including selvage denim and special embroidery made by our own repair artist here in Gothenburg. Just like the previous drops, all Nudie Jeans Re-use garments are ...

For the last Hosted By: Nudie Jeans of 2018 we had a special visit from Sweden’s north. We finished the year on a strong note together with Umeå based INVSN at Pustervik. This was our fifth and final edition of our club ‘Hosted By’ and we were able to witness Dennis Lyxzén and his band ...