New year, new Re-use drop. Today we unveil the 5th Re-use drop. This time we give you a sneak peak and the drop features one of a kind jeans including selvage denim and special embroidery made by our own repair artist here in Gothenburg. Just like the previous drops, all Nudie Jeans Re-use garments are ...

For the last Hosted By: Nudie Jeans of 2018 we had a special visit from Sweden’s north. We finished the year on a strong note together with Umeå based INVSN at Pustervik. This was our fifth and final edition of our club ‘Hosted By’ and we were able to witness Dennis Lyxzén and his band ...

Visit the new Repair Shop in Melbourne. We opened the doors here in December with a Swedish style ‘julbord’ (aka Christmas spread), a live performance by The Velvet Addiction and even had Christmas giveaways for the occasion too. Thanks to Yulli’s for the refreshments! To be able to get the balance right we need to be able to offer ...

The wait is over, the ‘green_‘ capsule collection has launched. green_ is a selection of carefully curated of jeans, tops and accessories featuring our new camouflage print, coated denims and a distinct green_  label on all garments that is unique for this capsule. We’ve also included green_ back pocket embroidery on all jeans and as always, made with 100% organic ...

Our Australian team was in Jakarta recently. Together with Standard Denim Supply we launched the Australasian exclusive Tilted Tor ‘Dry Indigofera Ocean’ – which is sold out (sorry if you’re only finding out about this one now!). During the event we also had on the spot repairs with vintage Union Special machine, live chalk murals by ...

Friday 9th November 2018 The beef is over – Nudie Jeans cuts leather back patch and replaces it with vegan alternative. Nudie Jeans lets go of leather on denim and are moving on to patches made with recycled paper. “We are happy to now offer leather-free denim, and to give our customers the possibility ...

The Nudie Jeans Re-use journey continues… Today we offer our 4th drop of Re-use online. As always, these one of kind jeans with handmade repairs made in our Gothenburg flagship are now available for limited time only. If you would like to learn more about the Nudie Jeans Re-use program please read more here. Shop Re-use drop 4 here.

We want to let you in on a little secret, we work with a lot of great people and today we introduce you to our friends at Lone Flag, CA via this short film and some imagery from a day at the Repair Station. Anyone who knows Nudie Jeans will know that we offer ...

Over the years, the sustainability work at Nudie Jeans has resulted in many valuable tools and reports giving you and our customers insight to our sustainability work while increasing our transparency; the Production Guide, the Sustainability Report and the Brand Performance Check are some of these tools we use. A large part of our focus ...

Throughout the course of this year we have been hosting a semi-regular event called Hosted By. A club concept in which we have dedicated to giving back to our community here in our hometown of Gothenburg. The recipe for the Hosted By concept is simple: we book artists that we love, put posters on the streets and open the doors (for free) ...

It’s always special for us to introduce a new Nudie Jeans fit for you. Today, 12th Sept. we proudly present you newest family member, Sleepy Sixten. The process of developing a new fit is precious and somewhat of a secret operation – right up until our design and product development teams start running around the office looking for the fitting models ...

Today we continue our Re-use journey. Any reader of this space (or a follower of our social media channels) will be familiar with our launch of Re-use online earlier this year. Today we offer our 3rd drop of Re-use online and we decided to up the ante bringing you am selvage exclusive selection. As always, ...