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Re-use with Björkåfrihet

Re-use with Björkåfrihet

We would like to say thank you to Björkåfrihet who has helped us gather Nudie Jeans that we can give new life to through our Repair Service. We have been working in collaboration with Björkåfrihet to be able to reclaim broke down Nudie Jeans for reparation and restoration. Björkafrihet collects those jeans that are not ...

Spring 2020 — Head In The Clouds

Spring 2020 — Head In The Clouds

Welcome to Spring 2020. We call this collection ‘Head In The Clouds’. This collection, “Head in the clouds” comes from a happy place where we’ve been playing with different tie-dye effects, prints, and patterns. To keep the balance, our feet stand steady in the soil of workwear and fine denim. Now available at all Repair ...

Reducing our impact with Re-use

Reducing our impact with Re-use

We are happy to once again release a drop of washed, mended and pre-loved Re-use jeans. By giving the jeans a second life, we do not only offer the possibility to buy our most sustainable product, but we also save resources and decrease our environmental and climate impact. To look closer on how much ...

Re-use online drop 9 is now live.

Re-use online drop 9 is now live.

Are you ready for the Re-use online drop 9? Today we release drop 9! Once again the Re-use online items are one-of-a-kind jeans. Shop Re-use drop 9 here. The launch of Re-use online has meant that we can now offer jeans that are traded in and repaired here in Gothenburg to the entire world. Each Re-use online ...

What the FAQ – Where do we source our cotton?

What the FAQ – Where do we source our cotton?

Welcome to What the FAQ presented by Nudie Jeans: Ever since 2004, we have been working with organic cotton, but where does the cotton actually come from? Transparency is vital when communicating our sustainability program. Learn more in this video about where we source our cotton. About What the FAQ What the FAQ is dedicated to answering some ...

Curated By Kaine Ryan Taylor

Curated By Kaine Ryan Taylor

Hi, I’m Kaine, The final Nudie Jeans playlist of the year has arrived and it comes to you Curated By me. As Community Coordinator at Nudie, I’m one of the few who are responsible for your newsletter updates with music, culture, and sustainability news here from HQ. I also find myself chasing the #nudiejeans hashtag, ...

The Naked Truth About: Tsuyoshi Kawata

The Naked Truth About: Tsuyoshi Kawata

Tsuyoshi bought his Tape Ted 16 Dips in Australia 2014 and has worn them regularly ever since. Once the jeans were well broken in and started to show signs of wear Tsuyoshi took to repairing them himself. Just like the recently released Nudie Jeans replica of Tsuyoshis’s jeans feature some stunning hand made repairs. You ...

Ashes to ashes — The Berlin edit

Ashes to ashes — The Berlin edit

Pia and Moritz found the sun Berlin as they showcase their favorite garments from Nudie Jeans Winter 19 collection ‘Ashes to ashes’. Photographer: Oliver Kristen (digital & analog) Models: Pia Worner @piadelaluna, Moritz @mo.bilephone Styling: Daniele Travia Collection: Winter 19 ‘Ashes to Ashes‘