What the FAQ — Am I Tuff enough?
What the FAQ - Am I Tuff enough?

For the longest time, we have had requests for a wider, looser, straight legged fit and the result out of the Nudie Jeans design studio is Tuff Tony.

We got on A
The grades are in – and we got an A

The Ethical Fashion Report has been one of Australia's leading publications on ethical fashion since 2013. In this year's report, 420 brands representing 98 companies were ranked, and we're thrilled to be among the 20 who received an A or A+.

What the FAQ - Do you have jeans for women?
What the FAQ - Do you have jeans for women?

In this week's episode of ‘What the FAQ’ Anna treats us with a little golden nugget from the history books of Nudie Jeans.

Re-use Drop 14 Anton Stenros Loose Leifs
Re-use #14 is now available online

We are back with another impressive drop of Re-use jeans. This time we've collected around 70 pairs of beautiful, well-worn jeans, ready for their next chapter.

Curated By Caley Vanular Thumbnail
Curated By Caley Vanular Thumbnail Landscape
Curated By Caley Vanular

Today's guest curator is Caley Vanular, an entrepreneurial surfer, snowboarder, and creative director. Caley hails from Ontario, Canada, and competed in snowboarding for 23 years before pursuing a more artistic role in the world of snowboarding.

What is BCI cotton, and why is it somewhat of a hot potato in the cotton debate? Kevin from CSR is with us today; he explains what BCI cotton is, and we find out if Nudie Jeans is using it.
What the FAQ - Does Nudie use BCI Cotton?

What is BCI cotton, and why is it somewhat of a hot potato in the cotton debate? Kevin from our Sustainability team is with us today; he explains what BCI cotton is, and we find out if Nudie Jeans is using it.

Fall 21 image CSR blue
We might just be the most transparent denim company in the world...

Transparency is not an end in itself, but it has a lot of significance for us and our sustainability work. If we are completely transparent with what happens in our supply chain, it is easier for our customers to consume responsibly.

Is your denim life in need of a little TLC? How about allow us to be the guardian for all your denim-related matters. Let Kaine guide you into a more accessible and more exciting existence in the Nudie universe.
What the FAQ - What is c/o Nudie Jeans?

Is your denim life in need of a little TLC? How about allow us to be the guardian for all your denim-related matters. Let Kaine guide you into a more accessible and more exciting existence in the Nudie universe.

Re-worked Browns, Maria Erixon
Re-worked – handmade by Maria Erixon Levin, crafted exclusively for Browns

Take a peep behind the scenes and learn more about the philosophy behind this unique collection of sixteen selvage pieces, all hand-mended by Nudie Jeans co-founder and creative visionary Maria Erixon Levin.

What the FAQ - Does rain ruin my dry jeans?

Have you ever been caught in the pouring rain, worrying if it will ruin the fade journey on your beloved jeans? Now you can stop wondering. Anna, a native of one of the rainiest cities in northern Europe, is here to give you the inside scoop on rain and denim.

The Journal - Black Denim Thumbnail
Unbound by genre: the black denim silhouette

Fashion has always been an integral part of music, maybe not as crucial as beats, chords, words, and melody. But no matter which decade or genre you dip the proverbial toe in, clothes have been a massive part of the artist's personae. And the black denim silhouette reigns supreme.